The bed length comment was more of a dig at 5ft beds on other trucks and a shortened cab would compel a 5ft bed; truck guys want a 6ft bed and only tolerate a 5ft bed. Although a 7 or 8 foot bed is pretty glorious if you actually use a truck as a truck.
The price isn’t really the problem with the cybertruck. The problem is that it is ugly. Truck guys want a truck and not an avant garde design philosophy on wheels. The same truck with a more contemporary design would have sold better, like the Rivian and the Lightning.
Rivian has sold around ~50k units, Ford sold ~33k, and Tesla sold ~39k. Rivian did have a 2 year head start on Tesla but had production volume problems that held them back.
Most of the people who bought it, did so because it was novel and/or they were already Tesla fans. The power and features made the aesthetics more tolerable.
The design pushed away more buyers that might have gone electric; they instead waited for the Lightning or got a Rivian because they look like trucks instead of a dumpster made into art as a critique of consumerism.
Nobody who wanted a cybertruck and didn’t buy one cared about Elon’s actions in the government or the salute, they didn’t buy a cybertruck because they didn’t want to spend $80k on a refrigerator that was going to be vandalized by people who hate Elon enough to commit felony property damage to a car with 360 degree parking cameras.
The bed length comment was more of a dig at 5ft beds on other trucks and a shortened cab would compel a 5ft bed; truck guys want a 6ft bed and only tolerate a 5ft bed. Although a 7 or 8 foot bed is pretty glorious if you actually use a truck as a truck.
The price isn’t really the problem with the cybertruck. The problem is that it is ugly. Truck guys want a truck and not an avant garde design philosophy on wheels. The same truck with a more contemporary design would have sold better, like the Rivian and the Lightning.
Rivian has sold around ~50k units, Ford sold ~33k, and Tesla sold ~39k. Rivian did have a 2 year head start on Tesla but had production volume problems that held them back.
Most of the people who bought it, did so because it was novel and/or they were already Tesla fans. The power and features made the aesthetics more tolerable.
The design pushed away more buyers that might have gone electric; they instead waited for the Lightning or got a Rivian because they look like trucks instead of a dumpster made into art as a critique of consumerism.
Nobody who wanted a cybertruck and didn’t buy one cared about Elon’s actions in the government or the salute, they didn’t buy a cybertruck because they didn’t want to spend $80k on a refrigerator that was going to be vandalized by people who hate Elon enough to commit felony property damage to a car with 360 degree parking cameras.