IBM is evil (literally making NAZI death camps possible)
https://en.wikipedia.org/wiki/IBM_and_the_Holocaust
If it wasn’t for IBM the Holocaust couldn’t have happened.
So morally move away from them as soon as you can justify.
The alternatives provide better support anyway
Well we either allow companies to earn a reputation (in which case those companies which helped the Nazis are permanently stained)
Or reputation decays over time (in which companies have to earn our trust every day)
Either way is valid and consistent.