your company is hiring and you want to help bring people that are like-minded

This is a mistake. When building any kind of team, you want diversity of experience, backgrounds, viewpoints etc. A mono-culture is extremely prone to group-think and is unlikely to generate ideas as quickly or elegantly as a team comprising many different types of people.

The second reason why I have always advised my teams not to consider “culture-fit” when interviewing prospective employees is that it is a covert way of discriminating against people who have otherwise protected attributes (race, religion, gender, sexuality etc).

You should hire people based on their ability to perform the job, and nothing else.

Looks like a nice idea but jesus tap-dancing christ that name is horrible. I can’t imagine ever trying to convince any of my friends to participate.