Per the company, “Paramount will oversee direct development, creation and production of the Paramount Global Publishing books, with sales and distribution into the retail market to be handled by a yet-to-be-named partner.”
Paramount says it will continue its existing licensing strategy with publishers and distributors.
It’s interesting.
Clearly Skydance/Ellison sees the synergistic value in integrating publishing with screen media even if the Redmonds were just stripping assets.